12/19/2023 0 Comments Adobe illustrator designing logosWhy Illustrator and not Photoshop? A logo will be used at a variety of sizes, so it’s essential that the artwork be scalable-not something you can do to pixels without limits. Illustrator allows a faster route to a simple treatment than InDesign would, and if you need bells and whistles, they are readily available. Simplicity in logo design is something to aspire to, but you don’t want to limit your options. Of course, when it comes to handling paragraphs of text, InDesign is second to none, but when we’re talking about designing just a word-or initials or a tagline-then Illustrator gives you a lot more options.Īnd if the logo you’re creating also includes a custom shape or symbol, then Illustrator’s vector tools offer greater sophistication than the basic vector shapes available in InDesign or Photoshop. Sooner or later, most InDesign users will have to leave the comfort of its text frames and its Pages panel and venture into the world of Adobe Illustrator, with its point type, area type, and artboards-most likely, when creating a logo. This article appeared in Issue 9 of CreativePro Magazine.
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